Ed Kemp

Co-Founder & Experience Design Lead


Ed founded Full Clarity with Jon Hewines in 2018, after a number of successful joint freelance projects working together on large bespoke applications.

In Jon, Ed had finally found a user-centred developer who cared as much about the end user experience as he did. So together they formed Full Clarity, blending together the relentless pursuit of optimal user experience and product design, with robust development.

Background & industry experience

Ed is a UX Lead and Product Designer with 15+ years of experience. He has a proven track record working with end clients such as Harrods and gov.uk, as well as innovative SMEs and disruptive tech startups.

He specialises in taking challenging and complex requirements, and creating rich intuitive web platforms, mobile apps, and interactive experiences across multiple touchpoints.

Ed is a designer at heart, and firmly believes in the power of design to build loyalty, delight users, and create competitive advantage. And he sees design as more than just pixels, but as a problem-solving process that can be used to solve a whole array of challenges, from improving services to inventing whole new revenue streams.

Significant career moments

Here are some of Ed’s career high points so far:

Harrods AR Experience
Designed an interactive augmented reality ‘Magic Mirror’ makeup experience
Gov.uk service design
Conducted a service design audit across usability, content design, and accessibility
£1.6m seed raise
Lead the product design for a data economy startup who secured £1.6m investment
Foodbank system
Worked on a bespoke system to service the growing network of 400+ UK Foodbanks
Product manager for the original pre-Facebook student social network in the UK

Core values and principles

UX workshops: Creating remote spaces for innovation

How to sucessfully prepare for and conduct an online UX workshop in the remote working world

Top UX Designers recognised by Clutch for 2021

Full Clarity's recognition as a Top UX Design Company for the second year running

Optimising UX Research workflows

UX Research doesn't have to be complicated and maybe simpler than you think
Book a virtual coffee

Speak directly with our founders Ed and Jon about how we can help you on your Innovation or Transformation project.

Ed & Jon

Contact details

Find us

Cheyenne House
West Street
Farnham, Surrey

Cheyenne House
West Street
Farnham, Surrey

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