Our ways of working

Our battle tested UX process is based on years of experience in designing and building digital products for startups, SMEs and enterprise level clients.

We deliver impact through a deep understanding of the problem, opportunities and target audience, with a laser focus on delivering outcomes.

Our workflow

UX design sprints

Once the initial concepts have been validated, we tend to work in an Agile way to run a series of 10-15 day sprints to round out the UX/UI product designs based on the user stories defined.

Each sprint starts with a planning stage, where we align with stakeholders and ensure we have a deep understanding of the requirements.

After planning, we move into ideation. We explore different solutions based on best practices, research and our own experience, before scoring the ideas against the requirements.

Once a key idea has been taken forward, we refine the idea by seeking feedback from stakeholders, developers and users. The goal is to have a solid foundation for the stages that follow.

With our firm foundations, we move into design; creating something which is based on best practices and is consistent with the rest of the application and brand.

Once our design is ready, we share it once again with users and stakeholders to ensure it meets the brief. If needed, we iterate to resolve any issues.

Finally, we handoff to developers, ensuring they have the assets needed to put the designs into production.